Most agencies
have the wrong incentives.
Flat-retainer agencies charge you the same amount whether they bring you 10 leads or 50. The better they get, the worse the deal feels on your end. $3,000 a month for 10 leads is $300 per lead. Hit 50 and it's $60. The agency has no incentive to keep improving. You end up paying for activity, not results.
Pay per lead flips that. We only get paid when we deliver. No activity billing, no "we ran the ads" invoices. A batch of 25 qualified leads, one flat fee, paid upfront. More leads means more batches. Our interest and yours line up for the first time.
That model is why Schaltworks exists. The home services market is enormous, but most operators are stuck buying leads from directories that resell the same contact to three competitors, or from agencies charging retainers for output they can not measure. We do neither. Every lead is exclusive. Every batch is prepaid. Every number is on the table before you sign.
Linus Michael, Founder of Schaltworks