THE HIGH-TICKET WOODWORKING APPOINTMENT SYSTEM

Stop Quoting Tire-Kickers. We Book You 5-15 High-Ticket Cabinetry Appointments in 30 Days -
Only From Homeowners Who Already Accepted Your Price Range.

No more "just browsing" homeowners. No more IKEA budgets for custom work. No more wasted quotes.

Serious buyers ready to invest $15k+ in custom cabinetry, built-ins, or millwork - booked directly to your calendar.


You're Losing 10+ Hours Every Week to the Wrong Homeowners

You didn't get into custom cabinetry to spend half your week on the phone with people who want hand-crafted quality at big-box prices.But that's exactly what's happening.You're drowning in unqualified inquiries.Homeowners who say they want "custom cabinets" but flinch
when they hear your pricing.
People who ghost after you spend 3 hours putting together a detailed quote.Prospects who book consultations, no-show, and never respond to your follow-ups.Meanwhile, your best craftsmen are standing around because the pipeline ran dry two weeks ago.Or you're turning down jobs because you're booked solid for 6 months and have no system to fill the gaps when
projects wrap early.
Here's the brutal truth:Relying on referrals alone creates feast-or-famine cycles. And most marketing agencies promise "leads" that turn out to be unqualified junk - homeowners who aren't serious, don't have the budget, or are just price-shopping 15 different cabinet makers.

  • Wasted quoting time: You spend 5-10 hours per week creating detailed estimates for people who were never going to buy

  • Pipeline unpredictability: Some months you're turning work away, other months you're scrambling to keep crews busy

  • Low-quality "leads": Marketing agencies dump unvetted contacts into your inbox and call it a win

  • Price-shopper hell: "I saw custom cabinets online for $8k, why do you charge $25k?"

  • No-show consultations: You block time, drive to the property, and they don't answer the door

You need appointments, not leads.And you need those appointments to be with homeowners who already understand and accept what custom work costs.


Introducing: The High-Ticket Woodworking Appointment System

We solve the problem that every other marketing company ignores: qualification.Most agencies focus on volume - throwing as many "leads" at you as possible and calling it success.We focus on quality - delivering only homeowners who meet your standards before they ever speak with you.Here's what makes us different:We filter for pricing acceptance before booking the appointment.Every homeowner who gets added to your calendar has already been asked:"Custom cabinetry in your area typically ranges from $X to $Y depending on materials, layout, and customization. Are you comfortable with this price range?"Only the ones who say yes get through.No surprises. No tire-kickers. No awkward conversations where you're trying to justify your pricing to
someone who was never a real prospect.
You show up to appointments. We handle everything else.

  • Qualify leads automatically: The system asks the right questions (project type, timeline, budget range) and sends you only the serious inquiries worth your time - no more tire-kickers

  • Free up 10-15 hours per week: Stop answering "How much for a kitchen remodel?" for the 100th time. Your AI handles FAQs, pricing ranges, scheduling, and service explanations automatically

  • Never miss a lead again: Your AI assistant responds instantly to every phone call, website chat, and message — even when you're on the job site, with clients, or finally taking a Sunday off

  • Professional first impression, every time: Consistent, friendly responses that match your brand voice — your customers get answers immediately, and you look more professional than competitors who take days to respond

  • Reactivate dead leads: We set up campaigns that reach out to people who inquired 6-12 months ago but never moved forward - many are ready now

  • Stay top-of-mind with past customers: Regular (but not annoying) emails showcasing recent projects, seasonal tips, and maintenance reminders that generate referrals and repeat business

  • Nurture new leads: People who aren't ready yet get helpful content until they are — instead of forgetting you exist


The 4-Step System That Books Pre-Qualified Appointments

Step-by-Step Process:Step 1: We Target Homeowners With MoneyWe run hyper-localized ad campaigns in the highest-value zip codes of your service area.We're not casting a wide net - we're targeting homeowners ages 35-65, household income $150k+, who live in areas where $15k-$60k cabinetry projects are common.No tire-kickers get through the door because we're not advertising to them in the first place.Step 2: Our System Qualifies Every InquiryWhen a homeowner responds to the ad, they don't get your phone number.They get our qualification system.We ask:

  • What type of project? (Kitchen, built-ins, closets, etc.)

  • What's your timeline? (Ready now, 1-3 months, 3-6 months)

  • What's your estimated budget?

  • Can you provide photos of the space?

  • "Custom cabinetry in your area typically costs X− Y. Are you comfortable with this range?"

Only homeowners who answer yes to that final question move forward.Step 3: Pre-Approved Homeowners Book Directly to Your CalendarOnce someone passes all filters, they're given access to your calendar.They pick a time that works for them.You get an automatic notification with their name, address, budget, photos, project details, and timeline.No phone tag. Zero back-and-forth scheduling.A confirmed appointment with a pre-qualified buyer.Step 4: You Show Up and Close the DealYou walk into every appointment knowing:

  • They want the type of work you do

  • They have the budget for it

  • They've accepted your price range

  • They're ready to move forward in the next 1-6 months

You're not educating.You're not justifying pricing.You're designing, quoting, and closing.That's it. Four steps. Zero wasted time.


What You Get: 5-15 Qualified Appointments in 30 Days

5-15 high-ticket cabinetry appointments booked directly to your calendar within 30 daysEvery homeowner passes 4 filters:- Correct job type (kitchens, built-ins, millwork - whatever you specified)
- Realistic timeline (1-6 months, not "just exploring")
- Minimum budget threshold ($10k+)
- Accepted your estimated price range
Each appointment includes:- Homeowner name and contact info
- Property address
- Stated budget range
- Photos of the space
- Project scope and timeline
- Any special requests or design preferences
Daily appointment reports so you know exactly what's in your pipelineWhat You Don't Get:- Vague "leads" with no qualification
- Contact info dumps with no context
- Homeowners who haven't been vetted for budget
- People "just getting ideas" with no timeline
This is an appointment system, not a lead generation system. There's a difference.


Our Promise: 5 Appointments or We Work for Free

Here's our guarantee:If we don't deliver at least 5 qualified appointments within the first 14 days, we continue working at no additional cost until you get them.You're not gambling. You're not hoping this works. You're either getting the appointments, or we're eating the cost until you do.Why can we make this promise?Because we've built this system specifically for cabinet makers. We know the audience. We know the messaging. We know the exact qualification questions that filter out tire-kickers while letting serious buyers through.We're confident because we've made this work. And if it doesn't work for you, we don't deserve to get paid.What "Qualified Appointment" Means:To be counted toward your 5-15 appointments, the homeowner must:1. Meet your specified job type
2. Have a realistic timeline (1-6 months)
3. Meet your minimum budget requirement
4. Have confirmed they're comfortable with your price range
5. Actually show up to the appointment (we track this)
If they don't meet these standards, it doesn't count toward your total. Simple as that.


Frequently Asked Questions


Ready to Stop Losing Leads and Get Your Time Back So You Can Focus On Your Craft?

Here's what happens on the call:1. We analyze your current situation
How many jobs are you landing per month? What's your average project value? Where are your leads coming from now?
2. We show you the system
Exactly how we target homeowners, what qualification questions we ask, and how appointments get booked to your calendar.
3. We give you a custom plan
Based on your market, service area, and capacity, we'll outline exactly what to expect in your first 30 days.
If we don't think this will work for your specific situation, we'll tell you straight up.We're not here to sell you something that won't deliver results.This is a 30-minute working session, not a high-pressure sales pitch.

No credit card required. Zero obligation. We'll have an honest conversation about whether this makes sense for your business.


Built By People Who've Actually Worked the Trades

We're not a typical marketing agency run by people who've never held a hammer.Schaltworks was founded by two Germans who spent years working in skilled trades.One of us (Linus) spent a decade as a carpenter across Germany and Australia.The other (Valentin) worked as an industrial climber before moving into technology.We've stood in sawdust-covered boots answering the same customer questions for the hundredth time.We've dealt with tire-kickers who waste 3 hours of your day before ghosting.We've watched talented craftsmen spend half their week on admin work instead of building.That's why we built this system.Not to help "businesses grow" in some vague sense. To help cabinet makers and woodworkers get back to what they do best - creating exceptional work - while we handle the pipeline.We understand your business because we've lived it - we know the difference between a serious
buyer and a price-shopper
We speak your language because we've been in the trades - no corporate jargon, no overpromising, no BSWe built this specifically for craftsmen because generic marketing systems don't work for high-ticket custom workGerman precision meets trade expertise. That's what you're getting.


Schaltworks - Built by tradesmen, for tradesmen.We help custom cabinet makers and millwork shops book 5-15 high-ticket appointments in 30 days from homeowners who've already accepted their pricing. No tire-kickers. No wasted quotes. Just serious buyers.Legal Disclaimers: Results may vary based on market conditions, pricing, and close rates. The 5- appointment guarantee applies to qualified appointments as defined in our terms. We reserve the right to
decline clients if we determine the market fit is not viable.

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